On this Easter Sunday, 2017, what can a sales professional learn from Jesus about sales?
Matthew 22:37-40 New International Version (NIV)
37 Jesus replied: “‘Love the Lord your God with all your heart and with all your soul and with all your mind.’[a] 38 This is the first and greatest commandment. 39 And the second is like it: ‘Love your neighbor as yourself.’[b] 40 All the Law and the Prophets hang on these two commandments.”
Let’s examine the two most important commandments:
‘Love the Lord your God with all your heart and with all your soul and with all your mind.’ What can a sales professional learn from this one?
ANSWER: If you find yourself in a sales role, God has directed your path to be where you are… embrace it. Trust that God put you where you are for a reason–maybe it’s to prepare you for a future role, maybe it’s to help someone else, maybe it’s because you will become one of the greatest saleman (person) ever!
The moral of the story: There is NOTHING that should come above God. Not success, not family, not your next commission check, not failure, nothing. When you love the Lord your God with all your heart and with all your soul and with all your mind… you are on the greatest TEAM of all – you are part of God’s Army.
Remember: This is the single most important lesson in the bible. I’m currently listening to the Breathe Bible on CD, and Matthew, Mark, and Luke all tell the same story from their perspective, and all say the same thing.
‘Love your neighbor as yourself.’ What can a sales professional learn from Matthew 22:39?
ANSWER: If you were a prospective customer of your company, and you were buying from YOU, how would you want to be treated in that transaction? In Selling Through Curiosity terms do you understand their current situation? Do you understand if they have any problems, and the impact of those problems? What is their ideal situation? When you truly seek to understand your customer, and only then share how you can help them, you begin to “love your neighbor as yourself”. And taking this a step further, when you really get to know the buyer (do they have kids, what do they like to do on the weekend, what are their hobbies), and you truly connect with them (RBEs or Relationship Building Extras as Barry Rhein calls it), only then are you loving your neighbor as yourself.
All the Law and the Prophets hang on these two commandments.
Bottom line, sales people (like most people), but especially sales people, have a hard time memorizing things – or they may have gone into another profession! God commands you to learn the two pillars for your life (and your career). Take them seriously in your personal life and as a sales professional, and God’s will be done, and you will have a blessed life in all you do. Amen!
Amen, and good selling!